The Single Best Strategy To Use For Johnnie Walker Blue Label Ultra

Inside our quest for your lightest bottle feasible, we took our eyesight to the team of qualified glassmakers. Discovering styles and glassblowing approaches to minimise glass usage with out compromising longevity.

This new, lightweight bottle is actually a point of exquisite natural beauty; but much more importantly, it demonstrates what is feasible In relation to lightweighting glass. We are going to continue applying these learnings throughout our range, taking much more progressive strides as we look to the future of Scotch.”

Diageo’s experimented with sustainable packaging in advance of—a 90% paper bottle for its Johnnie Walker Black in 2024— but Ultra’s new bottle is definitely the idea on the spear for glass—specifically for firms wishing to promote in Europe.

At just 180g without the closure, the Johnnie Walker Blue Label Ultra bottle has actually been produced by adopting a examination-and-learn model, coming up with and Checking out with out limitation and imagining what the future of light-weight luxurious packaging could bring.

We hope that our discoveries should have a good effect inside the wider field and help learn new opportunities for lighter, decrease carbon packaging solutions.”

This new, lightweight bottle is often a thing of exquisite splendor; but far more importantly, it demonstrates what is feasible With regards to lightweighting glass. We're going to continue on making use of these learnings throughout our range, using a lot more progressive strides as we look to the future of Scotch.”

We hope that our discoveries should have a constructive impression throughout the broader field and help uncover new prospects for lighter, decreased carbon packaging possibilities.”

Certainly—this collectible edition is often ordered on the internet and delivered securely on your doorway with signature confirmation.

With fewer than 888 bottles produced globally, Every single bottle is independently numbered and presented inside of a luxury collector’s circumstance.

We are here when you're ready to go ahead and take plunge with Johnnie Walker and discover cocktail recipes, new products launches and the most up-to-date from our world of whisky.

Diageo has mentioned the “Formerly claimed ‘lightest bodyweight scotch whisky bottle’ was released by a United kingdom retailer and weighed close to 298 grams.” 

The Johnnie Walker Blue Label Ulta in its cradle and box. Credit history: Diageo In combination with this, Diageo has declared that a royalty-absolutely free license on the patent might be presented to anyone who needs to hitch Johnnie Walker in its mission. Lindley reported: “In lieu of maintain this new information close to our upper body, we’re fired up to be offering a royalty-no cost licence to our granted United kingdom patent to the entire world.

We uncovered the lightest, strongest glass bottle you can also make with no compromising durability is often a teardrop shape.

The reveal of Johnnie Walker Blue Label Ultra indicators the brand name’s dedication to innovation, with hopes that the ground-breaking layout could encourage the more deluxe, lightweight, and minimal-carbon whisky bottles of tomorrow. 

“You can say it's practical that we’re having forward in the curve with each of the legislation. But we’d started [Ultra] before [PPWR procedures] ended up revealed,” says Lindley, introducing that it’s significant for Diageo to prioritize since it’s a “significant improve for [all our liquor groups] to become thinking about minimum doable packaging bodyweight.

Dr. Walker sought out liquids from distilleries such as Oban, Brora and Royal Lochnagar, in addition to a number of ghost whiskies, 1st built in distilleries that have considering that shut.

With our committed give attention to presenting more info lightness across each individual layout factor, we introduced a exact lattice stopper, a bamboo frame and a protecting transportation box.